Consumerism is on the rise folks and these days we tend to make purchases less consciously than before. And I’m not an exception as well … sigh!
Now before I get caught up and drift onto something off-topic, let’s discuss some reasons (this isn’t a complete list mind you) why people buy something (both online and offline).
1. They NEED it
This is a no brainer … we buy/spend on a lot of things out of necessity such as food, drinks and transport. Tendency though is that people will save as much as possible on something they need (correct me if I’m wrong)
2. They WANT it
Somewhere along the line … we began to spend a lot more on products and services that we want rather than what we need and these things include ipod nanos, fancy mobile phones, sexy cars and luxurious holidays. (Yes … don’t argue with me pls. A holiday is more a WANT than a NEED strictly speaking)
The above 2 reasons are simplification at its best because if we wanted to, we could have easily classified the reasons into at least 50 other reasons (such as the need for beauty, need for sanity, yakety yakety).
Ok, time for me to check out here as I NEED to go pack my bags now. I have to catch a flight in the evening to Paris and will be in Europe for the next 3 weeks. (Is this a NEED or WANT?) … I’ll attempt to make a post or two while I’m there. Laters all! =)
Have you ever through why people will buy your product among others which are present online? Well no need to panic. You can still grab good market share with the help of effective search engine marketing. You should have a good marketing plan like you should know where to put and when to use adsense marketing. Online you can take help from many affiliates program like go for pay per click program, email marketing programs but all these marking programs are also provided by good web hosting service providers. They not only make online marketing campaigns but also give complete seo solutions to their customers.
